Generative Engine Optimisation (GEO): The Future of AI Search in 2025
Why Generative Engine Optimisation (GEO) Matters More Than Ever The Tipping Point We’ve All Been Waiting For Picture this: you’re researching a product, planning a holi
Getting Your Brand Mentioned in AI Search Results:
The Startup’s Guide to Future-Proofing Your Digital Presence How to navigate the shift from traditional Search to AI-powered answers and why SEO isn’t dead—it’s
Marzipan: The Rebuild Story
TL;DR I rebuilt my agency website from the ground up. It took me over 8 weeks, two existential crises, 200+ questions to Lovable, numerous false starts with static generators, one
How To Come Up With Blog Content Ideas For SEO
(Yes, It’s Still Worth It) Generating fresh and relevant blog content ideas can feel like an uphill battle—especially when you’re juggling a million other startup priorities.
Affordable SEO Sydney: Your Complete Guide to AI-Powered Search Engine Optimisation in 2025
AI-Powered SEO for Your Business Search engine optimisation (SEO) remains one of the most effective ways to drive high-quality traffic to your website, particularly for small and m
How to Use AI-Driven SEO to Create a More Sustainable Web Design
AI-driven SEO emerges as a transformative force. By harnessing machine learning and extensive data analysis, brands can enhance their search rankings.
Keyword Density in SEO: Asking the Right Questions
When it comes to optimising your website for search engines, the topic of keywords often arises. A common question from those new to SEO is: “How many times should I use a ke
Unlocking the Power of SEO in 2025: A Guide for Marketing Managers
The power of Search Engine Optimisation (SEO) in 2025 continues to grow and evolve, in our attention economy, it plays a pivotal role in ensuring your business’s online visibi
Unlocking the Power of SEO for Small Businesses:
A Toasty Success Story At Marzipan Media, we believe that SEO is the key to unlocking long-term success for small businesses. We’re thrilled to partner with Toasty, creators of t
The Secret to Ranking Product Pages Every Time
Ranking product pages on Google is no easy feat. These “money pages,” as we often call them in the trade, are vital to driving sales and revenue, yet they’re noto